Diverse Diversity Ethnic Ethnicity Team Teamwork Unity ConceptOne pain point many customers face is when companies don’t offer solutions that meet their needs. There are multiple ways companies do this. One of those ways is by only offering a single solution or language for customer service.

If the customer only has the option to call the company and the entire staff is made up of English-speaking representatives, it poses several challenges. First, customers who aren’t fluent in English won’t be able to communicate. Second, those who don’t enjoy phone calls or who prefer written communications may avoid contacting your business altogether.

When designing customer service solutions, you need to think of all of your customers, not just a select few. It’s not enough to offer one language or one type of customer support. Address these pain points by offering additional customer service solutions. One easy fix is to hire bilingual (or multilingual) customer service representatives. Another thing to consider is omnichannel solutions.

Each and every one of your clients has different needs. They have different schedules, live in different locations, and may even have disabilities. Offering multiple avenues for customer support adds a level of convenience. After all, it should be easy for your customers to reach out to you via email, phone, or chat.

Speaking of customers who may not work standard hours, offering only a set time for when you’re available can cause headaches. 24/7 service is a win for many customers who can’t reach out to you during the typical 9-5 workday. This is where email comes in handy, too, because it allows clients to contact you on their own time.

The key takeaway from this blog is that customer service solutions need to be tailored to your client’s needs. A single approach isn’t enough. Consider the various languages your consumers speak and the different forms of communication they prefer. When you provide omnichannel solutions, you’ll increase customer satisfaction across the board.

If you’re looking for someone to partner with that can provide the services you need, please reach out to us at Zedd Customer Solutions.